Adding headings to your website pages is a great way to improve your SEO, as headings create more easily readable text - which in turn is better for your users, and better for your SEO! They're also an opportunity for you to use your focus keywords, to help users know instantly what the page is about.
Step 1: Navigate to Web Page
In Prospect's CMS Editor, navigate to the page you'd like to add a heading to.
Step 2: Add New Content Item
Using the pencil icons, choose 'Add New' in the location where you want the header to be displayed. This will open a box where you can fill add an appropriate name for this new content item. We'd advise keeping the Type as 'Rich Text', although it can be created in HTML. Rich Text content items do have an option at the bottom to show you the HTML should you wish to use a mixture of both options. Press 'OK' when you're happy with your content item's Name and Type.
Step 3: Edit Contents
Next, type out the text you want to make your header, highlight it, and click on the drop-down titled 'Normal'. By default, all text is set to 'Normal' unless you change it to be a specific header e.g. Heading 1, Heading 2, Heading 3 etc. For SEO, it's important to only have one Heading 1 tag per page on your website, but you can have multiple Headings 2, 3, 4, 5 and 6. Choose your preferred heading and then tick 'Check In' and press 'Save'.